Singapore is more than just a tourist hotspot—it’s a global trade powerhouse. Did you know that it handles nearly 30% of all Asian trade? Or that it has the world’s highest trade-to-GDP ratio at a staggering 407.9%? Combine that with 88% internet penetration and a rapidly growing e-commerce market, and you’ve got a dream destination for Indian exporters.
For Indian sellers—whether you’re a startup, MSME, or a large manufacturer—selling in Singapore via Amazon Global Selling is one of the smartest ways to tap into this booming marketplace. Let’s break down how to make it happen.
Why Export from India to Singapore?
Here’s why Indian exporters can’t afford to ignore Singapore:
Strategic location🚢: It sits right on the busiest maritime route, connecting East and West.
Ease of doing business 💼: Ranked #2 in the world for its transparent, business-friendly environment.
E-commerce boom 💻: Online sales crossed $2.7 billion and are still growing.
Digital-first consumers 📱: Nearly 9 out of 10 Singaporeans are active internet users.
Put simply: if you’ve got products to sell, Singapore has the buyers ready and waiting.
The Paperwork: What You Need to Start Exporting
Before shipping products out of India, you need some key documents in place.
Importer Exporter Code (IEC)
Think of the IEC as your passport to global trade. Issued by the DGFT (Directorate General of Foreign Trade), this 10-digit number is mandatory for every exporter.
Other essential documents
Depending on your product, you may also need:
Commercial Invoice & Packing List
Bill of Lading or Airway Bill
Certificate of Origin
Special licenses for categories like food, cosmetics, or electronics
Getting your paperwork right ensures smooth customs clearance and on-time payments.
Why Amazon Singapore is the Go-To Choice for Indian Sellers
Sure, there are multiple e-commerce platforms in Singapore—but Amazon.sg stands out.
Top 5 shopping destination in Singapore 🛒
Access to 300M+ global customers through Amazon Global Selling 🌍
Sales boost during Prime Day, Christmas, and Boxing Day 🎉
Access to FBA (Fulfillment by Amazon) 📦- making logistics a breeze
Whether you’re selling fashion, electronics, or Indian spices, Amazon provides the visibility, trust, and tools to scale your business quickly.
Step-by-Step: How to Start Selling on Amazon Singapore
Step 1: Register your business
Sign up on Amazon Seller Central, submit KYC, IEC, and bank details.
Step 2: Pick your products
Choose categories that resonate with Singaporean buyers—fashion, beauty, electronics, and grocery are strong performers.
Step 3: Create your product listings
Add product details like UPC/EAN codes, high-quality images, titles, and features. A good listing = more clicks and conversions.
Step 4: Ship & get paid
You can ship orders yourself, but many sellers prefer Amazon FBA to handle storage, delivery, and returns. Payments are credited directly to your Indian bank account.
Fulfillment by Amazon (FBA): Your Secret Weapon
FBA is like having your own global logistics team without the headache.
✅ Products stored in Amazon’s warehouses
✅ Fast delivery to customers in Singapore
✅ Amazon handles returns, refunds, and customer service
For exporters, this means happier customers, repeat orders, and faster scaling.
Hot-Selling Indian Products in Singapore
Wondering what to sell? Here are some categories doing well:
Fashion & Apparel 👗– Affordable Indian styles and ethnic wear
Electronics & Accessories 📱– Mobile covers, gadgets, chargers
Beauty & Personal Care 💄– Herbal and organic products are trending
Food & Grocery 🍛– Indian spices, packaged snacks, tea, and coffee
Singapore’s diverse population ensures a strong appetite for Indian goods.
FAQs: Exporting from India to Singapore
Q1. What are the most popular items in Singapore?
Electronics, fashion, beauty products, and groceries dominate online sales.
Q2. How can I start an export business in Singapore?
Get an IEC, register with Amazon Global Selling, and start listing on Amazon.sg.
Q3. Do I need a Singapore company registration?
No, Indian sellers can export directly via Amazon without setting up a local company.
Q4. How much does Amazon charge?
Costs vary based on referral fees, selling plan, and whether you use FBA.
Q5. Is FBA compulsory?
Not at all—but FBA makes shipping and customer service far easier.
Conclusion: Why 2025 is the Year to Enter Singapore
Singapore is small in size but huge in opportunity. With its booming e-commerce sector, global trade position, and digital-first customers, it’s the perfect gateway for Indian exporters.
By using Amazon Global Selling, you can start small, grow fast, and scale internationally—all from the comfort of your office in India.
👉 Ready to begin? Reach out to us and take your products from India to Singapore today!
